Stroop, There It Is!

Peep the video, then read the post…or do it the other way around.

National Tulip Day

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NTD is a celebration that kicks off tulip season in the Netherlands, and it happens in Dam Square on the third January of every year. For those of you familiar with the beauty that is Keukenhof, you understand that tulips are something that deserve a big splash of attention. The Square is filled with about 200,000 tulips that are up for grabs for whoever gets there in time to snag a spot in line before they’re all gone.

We were told about this event from a new friend met here in A’dam (shoutout to you Sonny!) and were so excited to check it out – SO excited that we didn’t think about the thousands of others who had the same plans for their Saturday morning. We thought we could stroll in, pick a tulip, maybe get a cute Insta while pulling the flower up from the crate, and go on our merry way into the day. Boy were we wrong.

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This picture doesn’t even do the crowd justice. This was only half the square and it was cut off from the line of hundreds of people waiting to get in. Shan and I only got to peek in because they offered a platform to watch the smart ones who arrived early posing for pics while picking their tulips. This platform was also uncomfortably crowded and someone was coughing on me while I took this picture #doitfortheblog.

Albert Cuyp Market

Our next stop was one of the places I’ve been the most curious about visiting – Albert Cuypmarkt (Cuyp is pronounced like “cowp” – I messed that up in our video). This market happens to be conveniently located near the Heineken Factory in the neighborhood known as De Pijp.

It’s been one of Amsterdam’s most popular markets since it began in 1904, and has been featured on many travel shows…so yeah, that’s where I got the idea to go. BUT, it was the fresh stroopwafels I saw with the drool-worthy caramel pull (1:21 in the video) that motivated me to get off my butt and venture off to this new place.

Boy am I happy I did…try to keep it in your pants because the following content is straight up food porn:

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Mini mother-effing pancakes with Nutella
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Pre-stroopwafel
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STROOP there it is!

Sweets aren’t the only things Albert Cuyp has to offer – vendors sell everything from fruit, vegetables, cheese, fish and spices to clothes, cosmetics and bedding – all of which I resisted because ya girl’s still unemployed.

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The Heineken Experience

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Next stop was the first Heineken brewery (est. 1864). We’ve received many recommendations from friends and family to go on the tour and learn the perfect pour, so that’s exactly what we did. It began with the history of the creator of Heineken, Gerard Adriaan Heineken, and continued with more about his grandson, Freddy, and other key people who made Heineken as refined and famous as it is today.

2 things that blew my mind about Heineken:

  1. It was one of the first brands to boil beer down to a science. Scientists relied on chemistry to experiment and master the perfect brew, which was revolutionary for its time.
  2. Many of the Heineken men who drove the brand received multiple medals and awards from different countries – not for their beer, but for their service to the world.

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The tour turns from history to good-ole-fashioned fun with interactive toys, games, and samples, of course. It ends with the two beers you get included with your entrance ticket (€16 per person) in a club-style atmosphere and another great view of the city.

Check out some of the other souvenirs we walked away with:

The following video is a bit odd:

What did we do after the Heineken factory? Grabbed a six pack of Heineken, of course. It was just the beginning to our night out in the Red Light District, which I’ll share more about once I can wrap my head around what I witnessed there.

Hope you’re all having a fantastic day and enjoyed reading!

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Fun fact: I once wrote a business plan for an ice cream shoppe named Scoop, There It Is! in my Intro to Management class. It was the coolest theoretical hangout ever out ever & you best believe I got an A.


Have a favorite flower? Ever been to a famous market? What’s the best brewery tour you’ve been on? We’re interested! Comment below to share them with us 🙂